I’ll just state my biases up front and point out that I have a soft spot for Apollo. So much so, that when their filed their S-1 recently, I couldn’t help but comment. I wasn’t the only one, it seems.
Steven Davidoff over at DealBook pans the registration statement, takes a few swipes at GSTrUE (count on Goldman to make an absolutely asinine acronym without anyone ever calling them on it. I mean, are you afraid of Goldman or what?) and whines about tax complexity. Still, all in all the piece is an interesting look at the subtleties of marketing unregistered securities.
The Un-IPO [DealBook]

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Comments (12)

  1. Posted by guest | April 10, 2008 at 6:05 PM

    Damn, EP, this is pretty lazy. Why not just post the link? “an interesting look” is not exactly incisive analysis or witty prose.

  2. Posted by Onegin | April 10, 2008 at 6:34 PM

    EP – you should start asking for 2 and 20 if people aren’t going to give you credit for Beta on your posts. . .

  3. Posted by guest | April 10, 2008 at 6:52 PM

    Can it, you two. Since when does a blog just provide a link without a word of explanation? Davidoff says what needs to be said, the point here is to bring more eyeballs to it. It’s ridiculous that mainstream media, including sites that should know better like thedeal.com, are calling this an “Initial Public Offering.”

  4. Posted by guest | April 10, 2008 at 9:19 PM

    EP rocks
    I love that site , a very combination of wit , intelligence , and excellent writing
    Bless that EP
    SC

  5. Posted by guest | April 10, 2008 at 9:20 PM

    very rare

  6. Posted by Onegin | April 10, 2008 at 9:37 PM

    Can it – or would it? In either case, it (6:52) might find satisfaction by checking EP’s home site. One question for EP – did you really have to guest edit with less than 58 days until CFA?

  7. Posted by ep | April 10, 2008 at 11:45 PM

    Sorry. I’ll try to include CFA relevant material, I suppose.
    Regular readers of Going Private might find some of the stuff I post on DealBreaker disappointing. DealBreaker’s model is much different than mine, more oriented to shorter, less analysis focused material than Going Private. But, I make that assessment comparing to Going Private, which can be HIGHLY analytical (but not really quantitative).
    So you should expect quick pointers, rather than long explorations (though sometimes I still can’t help myself).

  8. Posted by Jmoney | April 11, 2008 at 12:09 AM

    I much prefer the shorter stuff. I don’t have the time or patience to go through the more analytical posts. That’s just me though. Some of the long IM exchanges are hilarious.

  9. Posted by Onegin | April 11, 2008 at 5:57 AM

    So, Deal Breaker = Index Fund, Going Private = Qualified Investors Only. EP – does that make you portable alpha?

  10. Posted by guest | April 11, 2008 at 7:46 AM

    So because you work at dealbreaker you have to act like dealbreaker now?

  11. Posted by guest | April 11, 2008 at 8:52 AM

    there’s middle ground between this not even half-assed post and the long posts on going private.

  12. Posted by guest | April 11, 2008 at 8:57 AM

    Check out this YOU TUBE CARTOON of the Federal Reserve and JP Morgan Gobbling up Bear Stearns.
    http://www.youtube.com/watch?v=mz3MNk24nWw

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