• 29 Jul 2008 at 3:10 PM

FoxBusiness To Close In On CNBC

By

fbns.jpgIn a mere 69 years. As the logical bubble bursting follow-up to the Washington Post‘s report that FBN averaged 8,000 viewers during daytime programming and 20,000 viewers in primetime for July, up from 6,000 and 15,000 at the start of the year, Portfolio‘s Jeff Bercovici crunched some numbers and found that victory over CNBC is just around the corner. Assuming there is no growth from Englewood Cliffs–which is not likely, given the networks plans to introduce three hours of mid-day programming that will bring a sweaty, screaming, bench pressing Charlie Gasparino onto your trading floors–Fox will overtake CNBC and its 284,000-person daytime audience in 3,588 weeks (and with regard to primetime, a measly 884 weeks though I’m not sure who gives a rat’s a about that).
Which reminds me–not a single one of you has sent us a commercial to air on FBN for the bargain price of $250-$900 for a 30-second spot. DO IT NOW, before it’s too late, and the cost of achieving Foxtastic glory rises above what Cody managed at his hedge fund.
Fox Business Just Seven Decades From Victory [Portfolio]

Sign up for the Dealbreaker newsletter

Subscribe to our free daily email and get breaking news, financial headlines, commentary, and analysis from Dealbreaker.

— Advertisement —

Comments (19)

  1. 1
    Posted by guest | July 29, 2008 at 3:21 PM

    Bess Levin….the author and you and I all know this is bullshit. CNBC is destined to be history if they maintain the status quo and current guidance. Who really watches them anymore? Just as I thought, you don’t know.

  2. 2
    Posted by guest | July 29, 2008 at 3:47 PM

    apparently 284,000 people do, thats who
    did you run out of mayo?

  3. 3
    Posted by Anal_yst | July 29, 2008 at 3:56 PM

    @ 1
    Pretty much every trading floor in north america (a few tuned to bbg, maybe 1 or 2 on fbn).

  4. 4
    Posted by guest | July 29, 2008 at 4:15 PM

    I never knew Dagan McDowell and Jonas-Max-Ferris were married until a few weeks ago.

  5. 5
    Posted by guest | July 29, 2008 at 4:30 PM

    Fox is unwatchable – a group of people screaming at each other about how the price of gas affects some doofus going to buy a Big Mac. If you’re in the business or have a brain – hmmmm an oxymoron? – there’s no reason to watch Fox. Real issue is CNBC v. Bloomberg.

  6. 6
    Posted by guest | July 29, 2008 at 4:30 PM

    Fox is unwatchable – a group of people screaming at each other about how the price of gas affects some doofus going to buy a Big Mac. If you’re in the business or have a brain – hmmmm an oxymoron? – there’s no reason to watch Fox. Real issue is CNBC v. Bloomberg.

  7. 7
    Posted by guest | July 29, 2008 at 4:30 PM

    Fox is unwatchable – a group of people screaming at each other about how the price of gas affects some doofus going to buy a Big Mac. If you’re in the business or have a brain – hmmmm an oxymoron? – there’s no reason to watch Fox. Real issue is CNBC v. Bloomberg.

  8. 8
    Posted by Anal_yst | July 29, 2008 at 4:45 PM

    real issue: Understanding that you only have to hit the ‘post comment’ button ONCE

  9. 9
    Posted by guest | July 29, 2008 at 4:57 PM

    @5-7
    Bloomberg is the worst of all. People with accents so thick you can’t understand them. They’re ugly. Late with news. Stupid. And on top of all of that, whenever they interview someone, they insist on cutting them off mid-answer to cut to a stupid ass, inaccurate NYSE ‘most active’ list.

  10. 10
    Posted by guest | July 29, 2008 at 5:01 PM

    NIce one on the post button. BTW has anyone seen Gasparino in person? He’s about 5′ 5″, saw him (Of course) at a restaurant, “Campagnola,” no I know why he crowds the camera and yells.

  11. 11
    Posted by guest | July 29, 2008 at 5:15 PM

    @9 Agreed. I don’t know why people hold bbg in esteem. Just a bunch of talking heads reading what their producers have written, and asking questions they don’t really understand.

  12. 12
    Posted by guest | July 29, 2008 at 5:43 PM

    That 5’5″ explains a lot. But why are Gasparino’s eyes so lifeless on camera? It’s really noticeable.

  13. 13
    Posted by guest | July 29, 2008 at 6:27 PM

    Choosing between Fox and CNBC is like picking Ebola over Rabies.
    Bloomberg is more like Syphilis.

  14. 14
    Posted by guest | July 29, 2008 at 9:15 PM

    #5-7 – nice use of technology. “…a group of people screaming”. How long has Jim Cramer been on Fox? Oh wait, that’s CNBC. #13 has the best insight of these posts.

  15. 15
    Posted by guest | July 30, 2008 at 12:34 AM

    Speaking of screaming, Cramer is certain the Merrill actions and the gain in stock price signal the bottom of the market has been reached.

  16. 16
    Posted by guest | July 30, 2008 at 2:36 AM

    Cramer………………he’s a bald headed chicken fuxker.
    I never pay attention to anybody who justifies his existence by constantly reminding others his previous employment at GS.
    He should think about becoming a wrestling commentator. I think he may have more success in that field.

  17. 17
    Posted by guest | July 30, 2008 at 9:30 AM

    @16
    That would be an affront to all wrestling commentators.

  18. 18
    Posted by guest | July 30, 2008 at 9:34 AM

    Cody Willard is a complete fraud and, in my opinion, a criminal. Amazing that Fox did not check him out before they gave him a forum to self-promote.

  19. 19
    Posted by CalgarySchmooze | July 30, 2008 at 9:39 AM

    Let’s get Larry Merchant on TV commenting on the markets and on economics rather than on boxing.
    –CS

Leave a comment

You can log in with your account or comment as a guest below.

   or