• 07 Aug 2008 at 1:54 PM

In Fairness, It Does Mock ‘Sex And The City,’ A Redeeming Factor Not To Be Discounted

By Bess Levin

There’s an old saying in the alternative-asset management game–when your business is down, the best way to get up is to finance a movie that makes Norbit look good. And if it makes Ed, the film starring Matthew LeBlanc and a monkey, look good? All the better. John Devaney and the team at United Capital Markets knew this, which is why they invested a bunch of money in “Poseidon” before, you know. Same deal for RenTec and “Dough Boys,” L-Train and “I Know Who Killed Me.” Obviously the brain trust at Fortress, which reported a $55 million loss today, is aware of this strategy, as well. Here’s the trailer for Disaster Movie, which, in addition to a few other Oscar contenders, FIG has committed more $300 million to finance.
fortressdisastermovietrailer.JPG
[click to view]
Related: Fortress Down
Earlier: How Katherine Heigl’s Rack Nearly Sank Bridgewater

Comments (16)

  1. 1
    Posted by guest | August 7, 2008 at 1:59 PM

    That Kim Kardashian looked good!!
    ~Lt. Frank Drebin
    Police Squad

  2. 2
    Posted by bank_teller | August 7, 2008 at 2:00 PM

    the baby foot is pretty good stuff! gnom gnom…

  3. 3
    Posted by guest | August 7, 2008 at 2:01 PM

    it looks horrific

  4. 4
    Posted by guest | August 7, 2008 at 2:01 PM

    I honesty can’t believe how absolutely awful these movies are. This is crappiest, unfunniest attempt at parody ever quiet possibly

  5. 5
    Posted by guest | August 7, 2008 at 2:05 PM

    They did nail Sara Jessica Parker’s face though….kudos for that.

  6. 6
    Posted by guest | August 7, 2008 at 2:09 PM

    Too long, didn’t read.

  7. 7
    Posted by guest | August 7, 2008 at 2:10 PM

    How could you possibly need $300M to produce this crap?

  8. 8
    Posted by guest | August 7, 2008 at 2:16 PM

    @7- 300m to produce a couple flicks. this didn’t take more than 30-50 to make, if that.

  9. 9
    Posted by guest | August 7, 2008 at 2:19 PM

    They’d stop making these if people stop watching em. Its garbage but it sells movie tickets.

  10. 10
    Posted by Anal_yst | August 7, 2008 at 2:20 PM

    Is the title an intentional pun?

  11. 11
    Posted by guest | August 7, 2008 at 2:23 PM

    The sad thing is that this flick will probably open #1

  12. 12
    Posted by guest | August 7, 2008 at 2:30 PM

    You can preorder the DVD and VHS on Amazon. Discounted 10% if you buy the combo pack which I highly recommend.

  13. 13
    Posted by BlackSwan06 | August 7, 2008 at 2:34 PM

    i need a drink…

  14. 14
    Posted by guest | August 7, 2008 at 2:43 PM

    FIG knows what they are doing
    Lionsgate has a great game plan. They make films that cost anywhere between $5-25 million to produce and market. These films usually make between $30-50 million box office, and then another $10-20 home video. No blockbusters, no fills. Get in-get out and move on. Thats what they do.
    Thats why there will be a million SAWs and “Xyz Movie”s – cause they all profit.

  15. 15
    Posted by guest | August 7, 2008 at 2:53 PM

    Why did I just sit for the last 15 minutes watching movie trailers?

  16. 16
    Posted by guest | August 7, 2008 at 4:15 PM

    I would like to attend a party at Hef’s California mansion at least once.

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