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Fonts for the name are still being considered (everyone is in agreement that using one of the following is the way to go, with AQR and SAC proving particularly popular) but what are your thoughts on the above? I think it's subtle enough that you could wear around town, and it highlights the fact that the firm is Handbridge and not Gigantic Rack Capital. Naked has also rightfully pointed out that we have a few types of customers on our hands. The ones who "don't give a fuck and want full tits," the ones who want just the fund name and tagline sans picture, and everyone in between. So we may offer three positions, to accommodate your various comfort levels.
Update: Greg and I have figured out what's off about the image. The hands are kind of just laying there, instead of pushing up and together. I think, personally, I'll be going with the name/tagline only tee (plus the fleece, obviously).






Posted by guest , Aug 19, 2009 12:54PM
this one gets my vote.
-biff
Posted by guest , Aug 19, 2009 12:56PM
Nix. Looks like Mandy's hands smooshing Gaspos pecs. Nix.
Posted by guest , Aug 19, 2009 12:56PM
Is that a self-portrait, Bess?
Posted by guest , Aug 19, 2009 12:57PM
@3 it's the same as the original picture, just cropped.
Posted by guest , Aug 19, 2009 12:57PM
"Hand Bridge": To the melody of "Time Warp"
It's just a push from the left
And then a push from the right
With your hands on your tits
You bring his cock in tight
But it's the pelvic thrust that really drives you insane,
Let's do the Hand Bridge again!
Posted by guest , Aug 19, 2009 12:58PM
I could wear this to the office, and therefore, it gets my vote.
-andrew tong
Posted by guest , Aug 19, 2009 1:00PM
I'd say just go with the name, sans pic. The pic kind of makes it like having to explain the punch-line
Posted by guest , Aug 19, 2009 1:01PM
Can we have those hands digging through a bucket of chicken?
-PTJ
Posted by guest , Aug 19, 2009 1:02PM
@7 I agree
Posted by guest , Aug 19, 2009 1:03PM
@8 nice
Posted by guest , Aug 19, 2009 1:08PM
Agree with #7.
Posted by guest , Aug 19, 2009 1:08PM
I like it...its tasteful, the first ones were too big, save the fake tits for Beamers.
Posted by guest , Aug 19, 2009 1:08PM
This version's good! I'd even be okay wearing this to the gym. Not ridiculously apparent, but rather one of those, "did I really just see that?"
Posted by guest , Aug 19, 2009 1:08PM
drop the pic. unless you go more abstract. this sketch also looks like a pair of hands about to pry open a pair of butt cheeks
Posted by guest , Aug 19, 2009 1:10PM
I'm with 7 & 9. With the name, the tagline on the back, and the pic it feels overdone.
I'm sure Naked's friend is very nice but it doesn't look like a professional logo at all.
Sorry.
Posted by guest , Aug 19, 2009 1:10PM
@12 Beamers for the MF'ing win!!!!
-Stever
Posted by guest , Aug 19, 2009 1:12PM
put a cock in between the tits
Posted by guest , Aug 19, 2009 1:13PM
@12 agreed.
-cliff asness
Posted by guest , Aug 19, 2009 1:15PM
@14 - Needs more BLANUS!
Posted by guest , Aug 19, 2009 1:16PM
Whoever was commenting on the scent of my pleasure valley, beware I am contacting the Internet authorities and having you tracked down.
-Sheryl Weinstein
Posted by guest , Aug 19, 2009 1:17PM
The imagery floating around today: Kneale and the collie, CG with a no-sleeve version of this, Bernie's tiny schlong and the "wizard sleeves", prying open butt cheeks, hand bridges to make up the deficit....
Surreal.
Posted by Last Man Standing , Aug 19, 2009 1:18PM
bess, i think we should vote on who will pose for the logo
Posted by guest , Aug 19, 2009 1:19PM
@22 amanda drury.
Posted by guest , Aug 19, 2009 1:19PM
totally agree w/ @17. If you are going to do it.. do it right!
Posted by Anal_yst , Aug 19, 2009 1:21PM
I'm also a supporter of a more abstract logo ala the United Way logo type hands.
Posted by guest , Aug 19, 2009 1:24PM
@14 Agreed. Needs to be more abstract or kill it. Thinking something along the lines of Rubin's faces-vase drawing... en.wikipedia.org/wiki/Figure-ground_(perception)
Posted by guest , Aug 19, 2009 1:24PM
Nothing of the potential Lehman movie yet? Really?
Posted by guest , Aug 19, 2009 1:27PM
Three different levels is a good idea b/c for work this needs to be even more subtle than the above. AQR font please.
Posted by guest , Aug 19, 2009 1:30PM
Incedently, will the offices be located in Handbridge, Chester UK
http://maps.google.com/maps?hl=en&q=handbridge+chester&um=1&ie=UTF-8&split=0&gl=us&ei=qDWMSqr-B4qkMfDJ5ZMO&sa=X&oi=geocode_result&ct=title&resnum=1
Posted by Bess Levin , Aug 19, 2009 1:30PM
@27 yes, really. it's already been cast, so there's not much to say. worthy of a write-off, not a full post. re-read the press release if you'd like.
http://www.bbc.co.uk/pressoffice/pressreleases/stories/2009/08_august/19/lehman.shtml
Posted by guest , Aug 19, 2009 1:31PM
@29 it's quite lovely in the winter after a light dusting of snow
Posted by guest , Aug 19, 2009 1:32PM
An abstract logo would be best. Something like this would make it perfect.
http://www.thelogofactory.com/logo_blog/v5.0_images/bad-logos.jpg
Posted by guest , Aug 19, 2009 1:34PM
(.)j(.)
Posted by guest , Aug 19, 2009 1:34PM
If you need help picking out the perfect fleece, let me know. I'm kind of an expert.
-sc
Posted by guest , Aug 19, 2009 1:35PM
If you need help picking out the perfect fleece, let me know. I'm kind of an expert.
-sc
Posted by guest , Aug 19, 2009 1:35PM
If you need help picking out the perfect fleece, let me know. I'm kind of an expert.
-sc
Posted by guest , Aug 19, 2009 1:36PM
fucking shit, sorry for the triple post. my bad.
-sc
Posted by guest , Aug 19, 2009 1:37PM
No logo for the guy's. For the girl's tee a logo with just a set of hands - obviously, the wearer providing the Ts for the B.
Posted by guest , Aug 19, 2009 1:37PM
James Cromwell as the Hammer and Corey Johnson as the Gorilla?
Very well-offered.
Posted by guest , Aug 19, 2009 1:38PM
Girls should always be topless...
Guys should always be sleeveless...
The Book of Gaspo 2:20
Posted by guest , Aug 19, 2009 1:39PM
( . )!( . )
Posted by guest , Aug 19, 2009 1:41PM
Can my shirt have six nipples like my bitches do?
Dennis Kneale
Posted by guest , Aug 19, 2009 1:44PM
Beyond the shirt, have you considered Handbridge logo'd swim goggles? Safety in the workplace and all that...
Posted by guest , Aug 19, 2009 1:45PM
: :
: :
: :
: :
DK's Illustrated Bitch
Posted by Perkins Maxwell , Aug 19, 2009 1:45PM
I'm with Bess: text only for me. Plus as somebody pointed out in a previous post, it makes it more of a secret DB thing.
Posted by guest , Aug 19, 2009 1:47PM
6 nipples, not 8!
I DO NOT MOLEST ARACHNIDS!
Dennis Kneale
Posted by Billy Ray Human , Aug 19, 2009 1:51PM
Agreed with @14, @25. Need to go more abstract or no logo at all.
@32 hilarious!
Posted by guest , Aug 19, 2009 1:55PM
Where's DK going on vacation. My money's on a giant LAN party.
Posted by guest , Aug 19, 2009 1:58PM
H(.)C(.)P
Posted by Anal_yst , Aug 19, 2009 1:59PM
What about a more abstract image, just a random one I found (SFW, no worries)
http://s3.images.com/huge.16.83265.JPG
Posted by NakedShort , Aug 19, 2009 2:01PM
At one point last night, after several adult beverages, I came THIS close to plunking down $400 for the Gold package at www.logoworks.com and having them create a logo from stratch.
Posted by Shakes23 , Aug 19, 2009 2:05PM
fwiw, there's just too much going on in the pic (drawing, shading, etc). imo it should be a very basic/simple line-drawn logo where you get the rough idea without being too vulgar. i too would like to wear this around my clueless colleagues...
Posted by guest , Aug 19, 2009 2:08PM
http://www.dynoxicon.de/cartoon-kunst-details/bilder-images/otto-mueller-liebespaar-detail-3.jpg
Posted by guest , Aug 19, 2009 2:09PM
~~
Posted by guest , Aug 19, 2009 2:11PM
But what about Gasparino???
Posted by guest , Aug 19, 2009 2:12PM
http://img268.imageshack.us/img268/7374/handbridgelogo1.jpg
HiRes available if you guys want it
Posted by guest , Aug 19, 2009 2:15PM
and version for fleece:
http://img524.imageshack.us/img524/1493/handbridgelogo1fleece.jpg
Posted by guest , Aug 19, 2009 2:15PM
@Bess, Thanks. That sucks though, the casting call would have led to another awesome comments section. Oh well, this week is already legendary.
-27
Posted by guest , Aug 19, 2009 2:16PM
@56 Could use a Roman Column or two. You know, to give it class.
CG
Posted by guest , Aug 19, 2009 2:16PM
8========D ~ ~ ~ ~ ~ (__*__)
-Moneygripwisdom
Posted by guest , Aug 19, 2009 2:17PM
MAKE IT LOOK LIKE THE CITI LOGO!!!
Posted by guest , Aug 19, 2009 2:17PM
@56,57.
Beautiful!
Posted by guest , Aug 19, 2009 2:20PM
@56 - Needs more titties.
Posted by Anal_yst , Aug 19, 2009 2:21PM
Perhaps take the horizontal line between the handbridge and line below and make it more like this (top 1/2 that is)
http://handbridge.org.uk/ESW/Images/Hanbridge_logo_30.jpg
Posted by NakedShort , Aug 19, 2009 2:30PM
@56, 57 those look awesome very nice work.
What do you think about softening it up a little bit? I think we would like our logo to reflect that HCP is not only a wonderful place to work; but is different than other cold and reclusive hedge funds in that we love the services we provide but dont take what we do so seriously.
Posted by guest , Aug 19, 2009 2:31PM
@64 - I saw that and great idea. to build off this, maybe add a few "small hills" off in the distance behind the bridge.
Posted by guest , Aug 19, 2009 2:39PM
@65
Won't the tagline soften things up enough?
And, um, I don't think you want things too soft. Right?
-62
Posted by guest , Aug 19, 2009 3:00PM
I would gladly model for this t-shirt, so make a ladies XS please. But I agree w/ #7, sans picture all the way.
Posted by guest , Aug 19, 2009 3:04PM
68 = dennis kneale
Posted by guest , Aug 19, 2009 3:08PM
Agree w/ 15, though I'd be down for a more abstract logo too
Posted by guest , Aug 19, 2009 3:15PM
give her that pearl necklace she's been asking for...
Posted by Shakes23 , Aug 19, 2009 3:15PM
there need to be bombs in the logo somewhere, otherwise it's no fun. this is about the hand-bridge guys, some of you are losing the plot a bit...
Posted by guest , Aug 19, 2009 3:18PM
yeah the bombs need to be huge for her to have such a relaxed handbridge. Otherwise she'd need be pushing on the outside of the tits to get them into position for the schlong. Let's get this thing technically correct & do it right!
Posted by guest , Aug 19, 2009 3:21PM
69 - Actually no, but thanks for playing.
Posted by guest , Aug 19, 2009 3:34PM
i want the opposite of whatever greg gets
Posted by guest , Aug 19, 2009 4:46PM
@64 this logo (though I don't like the font) but with 2 arches supporting the bridge, and maybe a canoe travelling upstream towards the bridge
Posted by guest , Aug 19, 2009 5:14PM
"Greg and I have figured out what's off about the image." GET OUT!
Posted by guest , Aug 19, 2009 6:24PM
@65
Hey, she's a sophisticated lady. Why not put that font in 'small caps' to match those small T's?
also, here is a smattering of HF logos: http://www.hedgecowebsites.com/work-showcase/logo
graphic design website with logo design contests, incl some HF-related: http://99designs.com
Posted by guest , Aug 19, 2009 6:26PM
'smallish'. i meant to say 'smallish'.
not small.
-78
Posted by guest , Aug 19, 2009 7:17PM
looks like handbrigding over knees.
Posted by guest , Aug 19, 2009 7:44PM
f - have been following the awesomeness but seem to have missed the tagline... can someone help?
Posted by guest , Aug 19, 2009 10:10PM
@Naked - Please listen to me:
Go back to the original. It was the best concept, even if the T's are "technically" too big to need the HB.
The Perfect is the enemy of The Good. Stop fucking with a genius concept and hit the "print" button.
You are now returned to your regularly scheduled program.
Posted by guest , Aug 20, 2009 10:06AM
Make the pic a small chest logo and the name large, centered.
What about commissioning the WSJ dot artist to make the pic more abstract?