How many times have you said to yourself, “I’m just doing the Wall Street thing for now- one day I’m going to quit this shit and do something that fulfills me- like brew moonshine”? Probably so many that your colleagues, friends, and family are sick of hearing about it. You’ve never actually done it because you’re weak or scared or haven’t yet found the perfect recipe. Unlike former portfolio manager Ed Tiedge, who in 2008 was faced with a choice– look for a new gig on the Street following the implosion of his firm or quit the biz to live out his dream of distilling vodka and gin with hints of things like honey, juniper berries, rose petals, lavender, galangal, and orange peel. He went with the latter and will perhaps inspire you to brew that first batch of illegal sauce today.

[CBS via BI]

Comments (19)

  1. Posted by NTTATWWT | January 4, 2011 at 8:02 PM

    “gin with hints of things like honey, juniper berries, rose petals, lavender, galangal, and orange peel. ”

    gay gin or gayest gin?

  2. Posted by NTTATWWT | January 4, 2011 at 8:02 PM

    “gin with hints of things like honey, juniper berries, rose petals, lavender, galangal, and orange peel. ”

    gay gin or gayest gin?

  3. Posted by NTTATWWT | January 4, 2011 at 8:02 PM

    “gin with hints of things like honey, juniper berries, rose petals, lavender, galangal, and orange peel. ”

    gay gin or gayest gin?

  4. Posted by NTTATWWT | January 4, 2011 at 8:02 PM

    “gin with hints of things like honey, juniper berries, rose petals, lavender, galangal, and orange peel. ”

    gay gin or gayest gin?

  5. Posted by NTTATWWT | January 4, 2011 at 8:02 PM

    “gin with hints of things like honey, juniper berries, rose petals, lavender, galangal, and orange peel. ”

    gay gin or gayest gin?

  6. Posted by Spanishmoon | January 4, 2011 at 8:12 PM

    His honey-flavored Vodka is absolutely excellent! All of us hedge-fund burnouts will be guzzling it.

  7. Posted by Guest | January 4, 2011 at 8:15 PM

    welcome to dealbreaker, ed.

  8. Posted by CoveredLong | January 4, 2011 at 8:20 PM

    Making moonshine has, is, and will always be – the new killing it.

    -That Guy

  9. Posted by GGG | January 4, 2011 at 8:22 PM

    This is my next gig.

    -Balls To The Wall Tepper

  10. Posted by Dixsi Normous | January 4, 2011 at 8:28 PM

    I wonder if he can get me in at a good valuation
    L.D. aka Nails

  11. Posted by The Widowmaker | January 4, 2011 at 8:38 PM

    I left the hedge fund industry to mow lawns in Houston.

  12. Posted by Anonymous | January 4, 2011 at 10:28 PM

    Former Wall Street trader reduced to distilling homemade gin. How 1931.

  13. Posted by Anonymous | January 4, 2011 at 10:28 PM

    Former Wall Street trader reduced to distilling homemade gin. How 1931.

  14. Posted by Mr. Market | January 4, 2011 at 10:51 PM

    The video reveals the unsanitary conditions of his ‘distillery’. Notice the lack of gloves after Ed returns from the bathroom. Notice the mop-water bucket being re-used to pour honey. Notice the un-covered and exposed hooch, which his muddy sneakers practically bathe in. I would expect this of an energy trader, but never a mortgage bond trader.

  15. Posted by Guest | January 5, 2011 at 2:43 PM

    How did you start a fund without a green card?

  16. Posted by Guest | January 5, 2011 at 2:43 PM

    How did you start a fund without a green card?

  17. Posted by Cobraforex | January 6, 2011 at 4:51 PM

    I’m coming from the Forex market, also known as Cobraforex (google for it) and have a similar story.
    After a year of research and practice I opened the first Artisan Distillery in Ecuador.
    Mr. Market, it looks like you don’t know much about this work and IF there is any unsanitary condition in Ed’s distillery, what I can’t see, alcohol above 22 % ABV kills anything, only could change the flavor to the good or better side.
    Well done ED, hope to be able to try your likker one day.

  18. Posted by S. | January 6, 2011 at 6:05 PM

    This story just reinforces the widespread belief outside of wall street that folks on the street are out of touch with reality. Ed’s story is not unique, except that he’s a wall street guy (and likely not unique there either). There is an explosion in artisan distilling in this country … and lots of folks are making the plunge (some well thought out, some poorly planned) into the small-batch distilling industry. Some will survive and prosper, others will not. What Ed is doing is, while risky, an adventure … and likely a labor of love. What it is NOT is newsworthy … at least not until he actually accomplishes something other than a couple of batches of hooch. Just because he’s a wall street guy does not make his choice something to crow about! Ed, when you’ve made an award-winning product that’s in distribution and you’ve shown a profit, then perhaps you should be crowing to your buddies on the street and getting stories written up in wall street tabloids.

  19. Posted by x. | January 7, 2011 at 3:05 PM

    S.,
    You are obviously missing the point here. It’s positive story on someone taking a chance in a world where there is a lot of negative. So what makes you an authority on the alcohol industry and what warrants success? Have you made an award winning product? If you have do tell.

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