Intellectual Property

Cornering the Market On Ham Sandwiches

hamsandwich.jpgJust in case you were wondering how McDonald’s was planning on keeping up its swelling profits and rocketing stock price–up 22% year-to-date–in the future, now you know. They are going to own all the sandwiches in the world.
As we learned from the Wall Street Journal’s LawBlog, McDonald’s has filed an application to patent sandwiches.

The 55-page patent, which has been filed in the US and Europe, covers the ‘simultaneous toasting of a bread component’.
Garnishes of lettuce, onions and tomatoes, as well as salt, pepper and ketchup, are inserted into a cavity in a ‘sandwich delivery tool’.
The ‘bread component’ is placed over the cavity and the assembly tool is inverted to tip out the contents. Finally, the filling is placed in the ‘bread component’.
It explains: ‘Often the sandwich filling is the source of the name of the sandwich; for example, ham sandwich.’

McDonald’s puts patent on sandwiches [UK Metro]