Now Fox can take its headlines directly from the Onion, rather than the two entities constantly parroting each other (albeit one unintentionally). The Onion has cast its lot in the social networking sphere and tied its fate to MySpace, which may be the punchline in the vegetable’s comical history of trying to penetrate the social networking sphere.
The once undeniably awesome blossom has taken a hit with its most recent ventures. The Onion’s fate is still tied to print and online (print), with the kerplunk of the “Onion on your PDA” campaign followed by the “it’s not as good as we thought it would be” Onion News Network.
Despite some bad harvests, the Onion is a sizable media patch, as the print version has a circulation of 3 million and the web portal is trafficked by 4 million users a month.
Some highlights from the half-serious press release:
“The news business is like the tobacco business: you want to reach new readers at as young and impressionable an age as possible,” Onion president Sean Mills said. “MySpace was, of course, a natural partner in that regard.”
“The Wall Street Journal is all well and good, but the Onion News Network represents the best in hard-hitting investigative journalism (at least on MySpace),” said Jeff Berman, GM of MySpace TV. “Also, we lost a bet.”
The Onion brings its irreverent satire to MySpace [c|net news]
MySpace Adds The Onion [Silicon Alley Insider]
This is a list of people who we respectfully submit are liars: CNBC’s David Faber, Thestreet.com’s Nat Worden, and Reuters. We believe these entities to be capital ‘L’ small ‘i’ small ‘a’ small ‘r’s because among them they share the distinction of having reported or re-reported this morning that there will be an official announcement of News Corp.’s Dow Jones victory tonight. Nothing personal, it’s just that we no longer believe the words coming out of the mouths of people who say anything—outright, implying, leading, lip synching—that even hints that this whole thing will be conclusively finished before hell freezes over. We WANT to believe them, we just can’t. Know anyone you’d like to add to our list? Send his/her name to
After activist shareholders pushed Terry Semel out of Yahoo last week, his successor Jerry Yang needs to raise the floundering search engine’s advertising revenue quickly or re-don his jester cap as Chief Yahoo. Social networking is the obvious answer and after a potential Yahoo-Facebook deal fell apart earlier this year, Rupert Murdoch is the man to see. The Times of London, a News Corp. holding, reported yesterday that Murdoch and Semel had been in talks to trade MySpace for a 25% ($10-12bn) stake in Yahoo.
The Guardian reported on Friday that Reuters plans to launch a MySpace for the finance world and none too soon: given the arrest of high profile hedge fund manager Albert Hsu on Friday for “myriad Internet crimes, including attempted kidnapping and sexual assault,” a special zoo where these fund mangers, traders and analyst freaks can be rounded up and allowed to do whatever they’d do on the standard ‘Space but in their own domain where it’s assumed they’re up to no good, is apparently just what we need.
We always thought the ubiquitous
Can we take a break from all this Hewlett-Packard business for a minute and talk about MySpace? We first heard about MySpace when one of our favorite rock-and-roll lawyers posted a bulletin to her friendster account announcing, “I’m outta here! Check me out on MySpace suckers!”