Or Becky Quick? Or Andrew Ross Sorkin? Joe Kernen? Jim Cramer? Because you think it would be a pleasant way to start the morning or, alternatively, a horrifying way sure to get you out of bed without delay? Now you can! Read more »
Why is everyone acting like that’s so awkward? Why is Becky turning bright red? Why is Andrew wishing there were a trap door under his chair? Why is the other guest looking at Woody Johnson like “Wow…” Oh, well just excuse the hell out of me. No, I’m sorry, I didn’t realize we couldn’t ask the questions that everyone is thinking. No, no, it’s fine, I’ll just awkwardly change the subject by complimenting Woody’s tie and maybe in the future Dr. J takes his completely reasonable queries elsewhere. Read more »
Although the Morgan Stanley’s handling of the social media site’s disastrous stock offering is under scrutiny by just about every business news outlet under the sun, a Wall Street insider tells us the investment banking’s corporate communications warriors are blaming CNBC for engaging in some pre-IPO hyping of their own. CNBC senior vice president and editor in chief Nik Deogun “is under fire,” says the source. “Morgan Stanley is telling him, ‘How dare you criticize us when you guys promoted this IPO worse than anybody.’ ” The source recalls examples of CNBC’s on-air exuberance in the days leading up to the IPO, including treating Facebook CEO Mark Zuckerberg ’s entrance at the kick-off of the company’s investors road show at the Sheraton hotel in midtown as if it were “the President’s State of the Union Address” with multiple cameras and reporters. Then on May 17, the day before the actual IPO, the hosts of CNBC’s “Fast Money” appeared on camera wearing hoodies — a reference to Zuckerberg’s favorite fashion item, which came off like an homage to the baby billionaire. That same day, controversial “Mad Money” host Jim Cramer told his viewers, who tend to be mom-and-pop investors and market-playing college students, “If you can get in on the actual IPO, then I think Facebook is a no-brainer.” He added: “We all know this one’s going to pop like crazy on its first day of trading, so if you can get in on the deal, I think you should try to get your hands on as many shares as possible.”…CNBC spokesman Brian Steel said: “CNBC’s Facebook coverage has been widely acknowledged as fair, balanced and insightful.” [NYDN, related, related]
Step 1: Come up with story idea, say, about how small businesses are being hurt due to the NBA lockout.
Step 2: Reach out to Twitter followers, ask them to corroborate said story.
Step 3: Wait.
Step 4: Practice asking Kate Upton to be your Valentine. ["Will you, Kaaa" voice cracks. "Will you, Kate Upton..." No, that's stupid. "Kate I would be most honored if you.."]
Step 5: Daydream about how you and “Katie” will tell your families you eloped.
Step 6: Marvel at your good fortune when a guy, who in real life is a bored teenager but over the internet seems like a legit businessman, emails you to say that he runs an escort service in New York, “mostly for away team players after games but some Knicks and Nets too; they are high rollers and I’m not getting the constant business I that I need to stay running.”
Step 7: Double fist pump the air and shout “Yes, D-Rove, you got this! Pulitzer 2012 baby!”
Step 8: Breathe, tell yourself to calm down and reel it in. Read more »
When you’ve made the executive decision to turn your business channel into the Facebook IPO Show, it can get difficult figuring out how to fill every second of airtime. Obviously there will be breathless coverage from every conceivable angle, a countdown clock, and segments on “the evolution of social media,” “advice for Mark Zuckerberg,” the emotions surrounding a delay in trading, venture capital’s feelings about Facebook, “what’s the deal with Facebook’s private shares,” how “Facebook makes its employees happy,” “networking Facebook’s ecosystem,” Mark Zuckerberg’s Facebook profile, and whether Facebook is “your friend or foe.” But with the tech analyst who agreed weeks in advance to have Mark Zuckerberg’s face tattooed to his ass live on-air while network anchors discussed the significance it might have on how Facebook would close on its first day of trading backed out at the eleventh hour, CNBC found itself with a gaping hole in programming. Luckily, an unnamed producer had the bright idea for this: Read more »