How To Get Seed Money For Your Hedge Fund: Send Your Woman Out For Breakfast

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It's not what you know. It's not who you know. It's who your wife eats breakfast with.
So we learned from this New York Times Style section piece on the lads and ladies who breakfast at fancy Soho joints:

On alternate mornings, Ms. Hurowitz, who lives in the neighborhood with her husband and two children, has breakfast five blocks away at Via Quadronno, another Italian restaurant specializing in thick cappuccinos, flaky croissants and a well-heeled clientele.
“We always joke that Via Quadronno got my husband hired,” Ms. Hurowitz said.
When her husband, who runs a hedge fund, was negotiating for seed money with an investor, they realized both their wives frequented Via Quadronno and knew each other from mornings at the coffee counter. “It was as if it solidified the deal,” Ms. Hurowitz said. “It was like they can trust us. They know where I’m going to be every morning.”


Breakfast Is Late, So Business Is Good
[New York Times]

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