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When Business Magazine Lists Go Bad

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We're not sure what takes more guts. Is it BusinessWeek going ahead and running the crossed-out Jet Blue cover and admitting that it was about to name the discount airline as the fourth best company in customer service? Or sending Maria Baritromo, who has only recently become re-acquainted with flying commercial, out to interview Jet Blue CEO David Neeleman? We kind of thought Maria would avoid talking about problems on planes for a while.

JetBlue reroutes BusinessWeek cover story
An Extraordinary Stumble At JetBlue [BusinessWeek]Neeleman Explains Himself [BusinessWeek]