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What The Hell Is Wrong With CIT?

Clearly they did not get "The Memo." When you start to sell off $5 - $7 billion in assets, tap credit lines to support liquidity needs, start shopping around for a "financial partner" and announce a severe dilution to shareholders to shore up flagging capital and pay dividends, your shares are supposed to appreciate. I mean, you'd think these guys were operating back in 2007 or something.
CIT's Shares Fall Following Capital Plan [WSJ]