CNBC Doesn't Understand Why You Won't Be Exploited For Ratings

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So, okay. CNBC managing editor Tyler Mathison offered up "An Open Invitation" to "CEOs, mutual fund managers, and financial leaders to appear on CNBC with your plan to lead us out of this financial crisis." First he said it was because "it's been conspicuous that, with a few notable exceptions, a number of CEOs" have declined CNBC's offer to go on the air and calm the nerves and explain the steps that should be taken to get us out of this mess. Then he said these guys and girls should want to go on-air not just to calm the nation, but to specifically reassure their "shareholders, customers, and investors." Regarding the first: did you ever think that perhaps they don't have a clue as to how the hell we're going to get out of this one, and going on TV and just winging it ("Okay, we're going to need a stick of gum, a rubber band, and a can of Fresca...and a box of Thin mints, not so much for the rescue plan but because I need a snack") would be...not helpful? Regarding the second? Two words: Alan Schwartz.

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