Step 1: Come up with story idea, say, about how small businesses are being hurt due to the NBA lockout Step 2: Reach out to Twitter followers, ask them to corroborate said story Step 3: Wait. Step 4: Practice asking Kate Upton to be your Valentine. ["Will you, Kaaa" voice cracks. "Will you, Kate Upton.." No, that's stupid. "Kate I would be most honored if you.."] Step 5: Daydream about how you and "Katie" will tell your families you eloped. Step 6: Marvel at your good fortune when a guy, who in real life is a bored teenager but over the internet seems like a legit businessman, emails you to say that he runs an escort service in New York, "mostly for away team players after games but some Knicks and Nets too; they are high rollers and I'm not getting the constant business I that I need to stay running." Step 7: Double fist pump the air and shout "Yes, D-Rove, you got this!" Step 8: Breathe, tell yourself to calm down and reel it in. Step 9: Put on your reporter hat and ask "Henry James" some questions like, "How much money would say you're losing? What cut do you then get? What is the cheapest woman and what is the most expensive woman? I assume it's by the hour and what is the typical # of hours?" Step 10: Make no attempt to verify source is who he says he is, that his business exists, that you're not being taken for a ride. Step 11: Cut, print. How A Teenager With A Fake Escort Service Duped Darren Rovell And CNBC [Deadspin] Related: SI Swimsuit Model Doesn’t Have To Worry About Things Getting Weird With CNBC Reporter Because He’s Known Her Since She Was 17

What would posses a person to do an as-told-to article about the fact that after "failing miserably" at trying to pick up women in bars while working late for a "big name investment bank in New York," he turned to a "sugar daddy dating site" to bang hookers on his nights away from the wife and kids only to fall for one who ultimately broke his heart, because she was a prostitute and didn't actually care about him? The answer, quite, obviously, is love. Love, and a hope that a certain someone will see your story and upon reading that you're completely and totally over her and beating off call girls with a stick, COME RUNNING BACK. I met a girl who said she was a senior at Columbia University. She was so hot. Long brown hair, light eyes, perfect little body. We started an affair and I would give her a $4,000 "allowance" each month to meet once a week for dinner, or just to sleep together if I had a deal or a really late night in the office. Sometimes it was an hour of "small talk and sex," which, really, isn't a bad deal for her. $1,000 for an hour to spend time with me. I felt like a stud, there's no denying that, and I knew that she didn't want anything from me but money. She would come and go away when I made the signal I was tired. Soon though, I started liking her more than I wanted to. She was smart and kind of had a sarcastic sense of humor I found funny. I asked to see her more and she asked for more money. I said I couldn't do any more than that, and she said she couldn't give more time. It was the first time I felt a little hurt, like: "This person just wants my money and probably thinks I'm some gross horny old dude." The next month, I gave her the envelope of $4,000 upfront instead of $1,000 each time. We had sex, chatted, drank some wine and she left. I never saw her again. She wouldn't pick up her phone, then her phone was disconnected, my emails to her went unanswered, and her profile on the site was gone. It was such a blow. Though, really, what the hell did I expect? I guess some warning. Yes, some warning would have been nice but whatever. It's not like you're still upset about it. It's not like there isn't a moment of the day when she's not on your mind. It's not like you lie in bed at night thinking about her holding you. No, no sweat off your sack, which you use to bang hookers six at a time now that whatshername is out of the picture. Working girls line the street to get paid to have sex with you! You don't even have time to respond to all their propositions! The Jiltee has become the jilter! You can't even remember [theloveofyourlife]'s name you're so busy plowing prosties. After that, I decided I was going to go for quantity and not quality. I want hot girls, but a lot of them and substance isn't a huge deal. I have been with dozens of girls, and I give them money each time I meet them. The funny thing is often these girls are chasing me to sleep with them again, because it's easy money, but I just scroll through and delete or ignore the messages most of the time. Men want to be with a lot of women; it is just the truth...Maybe that first girl was a wake-up call. I'm already married. I don't need a steady mistress. But I have one or two I always go back to if I can't find someone I like, which happens a lot....I'm not hurting anyone by doing this. I'm always safe and upfront if I meet someone and know it won't happen. I just pay for the drink and let them know and leave, like "No deal, sorry." It is just like any deal. You have to know how to close it and have to know when you're not interested in putting in the effort to see it through. Why This Married Wall Street Banker Pays For Sex [Buzzfeed]