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Tom Hudson Has A Tiering System For His Pirate Swag

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At least, that's what one might gather from the fact that some potential investors receive just Doubloons with their market materials, while others get pirate-branded currency and mouse pads.

Sovereign wealth funds on whom he's making huge pushes are presumably gifted with Doubloons, mouse pads, mugs, thongs, doormats, plates, whatever they may need (to be determined prior to meeting), in addition to actual replicas of sailing ships, schooners, peg legs, etc.