Have you lately been feeling like there's something missing from your daily internet readings? You've got your food blog, your sports blog, your general business blog, your politics blog, your blog about men who look like old lesbians and so on and so forth but there remains a topic you've yet to find a site writing exclusively about? And that topic is the specific changes that Yahoo! needs to make lest it end up consigned to the scrap heap of corporate history, which it will unless it listens to every damn word a certain activist shareholder has to say?
Today is your lucky day. Third Point has launched Value Yahoo, a blog for people who "support change and a better future for Yahoo" (a future in which Yahoo is "the destination for news, entertainment, and enjoyment for users and their friends"). No longer will you be forced to scrounge around the internet looking for articles about what Dan Loeb and Third Point are thinking and feeling re: Yahoo. Yesterday, you might have missed Loeb telling YHOO Chief Executive Officer Scott Thompson he's a god damn fool for not appointing naming DL or any of his nominees to the board. Today, on VY, it's all there. Filings. Posts. Videos about how much Yahoo sucks. Polls to gauge public opinion on whether it sucks a little or sucks a lot. A community of people who can't get enough of this particular proxy fight. So far no free tee-shirts to be had but perhaps if enough people like the site on Facebook they'll consider it.